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Material Source — Branding
Material Source is a materials, product, and design destination – online and offline. Celebrating innovation and the people that deliver it – both the individuals, and the companies.
Photography: Tim Ainsworth
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A visual identity was needed for presenting their esteemed partner’s work - from a swathe of disciplines and materials, from minimalism to maximalism and everything in between.
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A responsive, hyper-functional kit-of-parts that created structure in any format, on any platform. Enabling layouts and hierarchy to be formed nimbly and efficiently, whilst allowing the individual product exhibitions to really shine.
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
Hierarchical typography for the main headlines was a considered part of the Material Source Studio identity system, where the address line has parity with the content, and is featured prominently. This was purposely intended to create a physical connection between their studios and the community they occupy, alongside promoting each district as the destination - at every opportunity. In this illustration: NOMA Manchester.
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
We also created and developed their digital and social media visual assets, to continue to engage their loyal audience of over 40,000 - comprising of architects, designers, builders, specifiers, facilities managers and end-users from around the world.
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