KNOW Creative partnered with Dubai Airports to design and produce the Learning Festival for all staff participation. Scope of work was end to end including the structural designs, copywriting, and the visual narrative, bringing to life their comprehensive suite of world-class learning solutions through a rich mixed media experience.
KNOW Creative developed a distinct visual language derived from the Dubai Airports brand language - utilizing iconography and systematic templates that echoed the sentiment of unlocking.
We split the environment into x4 zones where each had its own proposition.
• CONSULTATION SERVICES
• CONTENT CURATION SERVICES
• CLASSROOM INTERVENTIONS
• DIGITAL SOLUTIONS
From ideation through to final delivery, we supported our client with a full creative service. Ensuring quality control throughout and creative governance.
Bespoke iconography was developed that became the an augmented experience for attendees
The floor plans were unique across all x4 zones, where the graphics worked in harmony with the 3D structures to complete the artistic impression
The floor markings themselves became super graphics for augmented interaction.
+600 employe attendance over a five day period